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Evidence-Based Management: Integrating the “voice of customer” with regular business operations

By Ommara Raza Ali, Market Research and Product Development, Kashf Foundation October 12, 2015 Since its founding in 1996, Kashf Foundation has become Pakistan’s premier women-focused microfinance institution (MFI). We have a network of 183 branches and 27 service centers across 41 districts with 2,083 employees reaching more than 250,000 clients. Our gross outstanding portfolio is […]

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