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Google AdWords Volunteer

Reports to: Senior Associate, Knowledge and Communications

About Women’s World Banking
Women’s World Banking is the global non-profit devoted to giving more low-income women access to the financial tools and resources essential to their security and prosperity. For more than 35 years we have worked with financial institutions to show them the benefit of investing in women as clients, and as leaders. We equip these institutions to meet women’s needs through authoritative market research, leadership training, sustainable financial products and consumer education. Headquartered in New York, Women’s World Banking works with 49 institutions in 32 countries to create access to finance on a greater scale than ever before.

Summary and Responsibilities
Women’s World Banking’s Knowledge and Communications team is seeking an experienced Google AdWords expert to develop AdWords campaigns to grow visibility of our content and introduce our organization to new and relevant audiences. The volunteer will learn about Women’s World Banking’s work, marketing approach and business needs and translate these into effective online campaigns that drive meaningful traffic to our website and optimize the user experience for conversion.

Learning Opportunities
The volunteer will have the opportunity to learn about Women’s World Banking’s work, communications and marketing strategy and the latest developments in our projects advancing financial inclusion for low-income women globally.

Location of Work
The work can be virtual or on-location in our offices in Midtown Manhattan. Volunteer must be available to meet in-person or virtually at least once a week for progress reports.

Duration
At least 4 hours a week for a minimum three months would be required to learn about our needs, set up campaigns, and,  if interested, on-going engagement for optimization and maintenance.

Required Qualifications

  • Expert in Google AdWords;
  • Highly proficient in Google Analytics;
  • Excellent project management skills;
  • Able to work independently;
  • Excellent communication/writing skills;
  • Ability to understand complex issues;
  • Capable of taking direction; and
  • Creative input expected.

Preferred Qualifications

  • Professional Experience in Search Engine Marketing;
  • Interest in women’s issues, international development, sustainable growth;
  • Experience in client management and discovery; and
  • Advertising skills a plus.

 To Apply
Applications will be accepted on a rolling basis until the position is filled.

Applicants may submit questions in writing to tn@womensworldbanking.org. Please include “Questions: Google AdWords Volunteer” in the e-mail subject.

Women’s World Banking is an equal opportunity employer for all regardless of race, color, citizenship, religion, national origin, sex, sexual orientation, gender identity or expression, age, disability, veteran or reservist status or any other category protected by federal, state or local law.

EOE  M/F/D
Veterans are encouraged to apply.

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