Apply By: October 30, 2023

RFQ: Researchers in Vietnam (Individuals and Firms)

Position Overview

Title: RFQ: Researchers in Vietnam (Individuals and Firms)
Classification: RFP
Location and Duration: Field research will take place in Vietnam. Individuals and firms may apply if they have substantial research experience in Vietnam
Duration of Consultancy: The selected consultant will be placed on a retainer contract for multiple engagements for one year, to be extended at Women’s World Banking’s discretion. The first project is estimated to be for 1-2 week in November-December 2023.

Position Summary

Women’s World Banking is working in Vietnam to understand the financial lives, needs, and behaviors of low-income women. The goal of the work will be to help financial service providers to increase women customer’s use of quality financial products and services. Under this initiative, Women’s World Banking will conduct qualitative research and is seeing individual researchers and research firms that can assist in this activity. These engagements involve in-dept qualitative research and sometimes quantitative research and analysis. The main activities we expect from this consulting partnership are listed below.

Roles and Responsibilities

Objectives & Responsibilities

Research activities may include (but are not limited to):

  • Secondary research review
  • Development of research instruments
  • Qualitative interview facilitation
  • Qualitative data collection
  • Qualitative data analysis
  • Workshop, Focus Group Discussion (FGD), and/ or design facilitation
  • Quantitative survey facilitation
  • Quantitative data collection
  • Quantitative data analysis
  • IRB approval and research permissions
  • Key informant interviews
  • Quantitative research support


  • Coordinate logistics related to interviews (location/space, refreshments, recruitment and confirmation of participants)
  • Refreshments: arrange for light refreshments (snacks and drinks)
  • Incentives: arrange for financial compensation (travel reimbursements and incentives) for all participants

Participant Recruitment

  • Successfully recruit participants for individual and/or group interviews (number and segments to be determined at time of qualitative research)
  • Arrange for a convenient time and location with the participant(s) to participate in the research and follow-up to ensure availability
  • Confirm participant availability leading up to the actual dates of research

Facilitation, Transcripts, and Coding

  • Conduct interviews with participants using a semi-structured or structured discussion guide
  • Pilot questions on the interview guides and share results with Women’s World Banking
  • Audio record each interview and share fieldnotes with Women’s World Banking (fieldnote framework will be provided) in English, and ideally within 48 hours of the completion of each research day
  • Provide all raw notes from interviews, including any audio, video, or images
  • Participate in regular discussions with Women’s World Banking research team to discuss emerging themes and share insights


  • Analyze research fieldnotes through inductive themes analysis, in partnership with the Women’s World Banking team (researcher will lead the analytical coding and synthesis of findings with input from Women’s World Banking
  • Develop report or PowerPoint deck detailing key themes and findings, including breakdown by relevant segments and geographies, and provide in-depth analytic content from the analysis

Workshop/design facilitation

  • Assist in facilitating interactive workshops in partner institutions to share research findings and brainstorm or collaboratively build solutions
  • Support in arranging workshop logistics, development of materials for workshop activities, and coordinating any other materials needed for the activities
  • Transcribe detailed notes from interactive workshop activities
  • Synthesize results of discussion in written document or slide deck

Preferred Qualifications

  • Have more than three years of experience in conducting research
  • Experience in conducting different types/techniques of research: In-dept Interview, Focus Group, Case Study, A/B testing, Experiment, Survey
  • Experience conducting research related to financial services/inclusion and/or gender/women issue, especially low-income women
  • Experience working with governmental institutions, public authorities, and associations (e.g. women entrepreneurs, teachers’ association, etc.)
  • Experience managing qualitative research activities and preparation, including recruitment, training, logistic preparation, etc.
  • Experience in providing research fieldnotes, including daily debrief to share research summary/insights, as well as research analysis and synthesis
  • Proactive project management skills with strong attention to details
  • Experience working in tight timelines and rigorous data collection schedule within deadline
  • Flexibility and ability to adapt to changes in project timelines and needs
  • Experience working in a multilateral and cross-time-zone team to meet deliverables
  • Ability to translate from local language (Vietnamese) to English
  • Ability to communicate clearly (written and spoken) in English required

How to Apply

Applications must be received no later than Monday, October 30, 2023 at midnight GMT.

*Only Vietnam-based individuals and firms will be selected for this consultancy.

**Applications should be submitted in English.

 Please include the below in your application:

  • Cover letter with at least two references
  • Examples of research portfolio (at least three), consisting of the projects’ term of reference, approaches, and methodologies for the assignment, workplan and timeline
  • Resume or CV of the main people who will be involved in this project


Applicants may submit their question(s) in writing until October 27, 2023 to  Please include in the e-mail subject line “Questions: Researchers in Vietnam” and Applications should be marked “Researcher in Vietnam”.

This RFP/RFQ does not guarantee or commit Women’s World Banking to proceeding with the above described work. Due to the overwhelming responses not all candidates will be contacted.

 Women’s World Banking is an equal opportunity employer for all regardless of race, color, citizenship, religion, sex, sexual orientation, gender identity or expression, age, disability, veteran or reservist status or any other category protected by federal, state or local law.

 Women’s World Banking will be unable to contract with any individual who is US citizen or resident without an LLC or LP or similar structure.

About Women's World Banking

We believe in being a force for the greater good, devoted to accelerating and growing the financial inclusion of women. With rapidly changing markets, influenced by technology and social behavioral expectations, we are embarking on a new chapter to transform the way we design and implement solutions.

For over 40 years, Women’s World Banking has partnered with financial institutions, showing them the benefit of investing in women as customers. We equip these institutions with in-depth research and data driven insights to develop financial products and educational programs. While our clients are financial service providers, our mission is to engage consumers – women who are marginalized by financial systems.

Women’s World Banking and WWB Asset Management is an equal employment opportunity for all regardless of race, color, citizenship, religion, national origin, sex, sexual orientation, gender identity or expression, age, disability, veteran or reservist status or any other category protected by federal, state or local law.