Microfinance is historically a story of women. With the advent of digital financing tools, FinTech has every interest in focusing on this market. Elisabeth Ballreich is an Investment Specialist at the Women’s World Banking, which focuses equity investments on inclusive financial institutions. While in Luxembourg for the European Microfinance Week, she explains why women play a key role in the economic development of emerging markets.

Why women have always been the key in the world of microfinance?

ELISABETH BALLREICH: In emerging countries women are responsible for the home, education and health of children, they often have a small remunerative activity. By targeting women, microfinance actually affects the whole family. Once they have access to finance, they can develop their activity that is often related to food.

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