Read Part 1, From Exclusion to Empowerment: The Meaning of Financial Inclusion The Cost of Financial Exclusion of Women Despite women’s increasing influence in the global economy and their significant contribution to consumer spending, the fact remains that nearly a billion women worldwide are unbanked and lack access to essential
Explore the latest global and regional insights from Women’s World Banking’s work in policy, leadership, women’s entrepreneurship, gender lens investing, and more.
By Sophie Theis, Qualitative Research Specialist at Women’s World Banking Qualitative user research (also known as UX or user experience research) is a suite of strategies and methods that are essential in our work to design financial services for low-income women in emerging markets. User research infuses the design process
FSD Africa’s Paul Musoke chats with CNC about how Women’s World Banking’s partnership with Diamond Bank demonstrates how to serve the informal sector.
Women’s World Banking tested an innovative social communications strategy: using a popular TV show to help change social attitudes about women and banking.
Our research specialist blogs about the recent McGraw-Hill study on the financial literacy gender gap and how we’ve been addressing it with our partners.
Julia Graham of the Microinsurance Network interviewed two members of our microinsurance team about the marketing and client education component of our work in Morocco.
Millions of low-income salaried workers have a gateway to more financial services: direct deposit through their factory job. How do we ensure access leads to usage?
Developing a meaningful insurance product for Finance Trust Bank’s low-income clients was not enough. We needed to develop an educational marketing campaign to help their clients understand (and make use of!) the TrustCare product.
The financial education industry as a whole has stopped short in examining who or what kind of individual is most successful in delivering financial education. We share our experience of three different educator profiles in various projects around the world.
Our President and CEO Mary Ellen Iskenderian introduces our 2013 Annual Report: In the last three years we have completed 27 research studies on the lives of low-income women; reached 1.2 million clients in 24 financial institutions with new products; and trained more than 200 leaders of financial institutions.
Women’s World Banking considers clients’ financial goals and needs, the institution’s business objectives, and the existing market for financial services and information. We then work with the institution to develop a financial education strategy that uses existing delivery and communications channels and fits within client and business routines.
Program funder Credit Suisse featured Mucho Corazon, our social communications project in Mexico.
Our recently released case study on our financial education work in India, “Can Financial Education Be the Engine for Savings Growth?” was featured on on a list of the latest financial inclusion studies and toolkits by the Microfinance Gateway.
How can financial institutions encourage their clients to engage more fully with the formal financial system?
Microfinance has been operating in Egypt since the 90’s; however this has not created a market of savvy borrowers. Through our market research we found that the façade of interest-free Islamic loans has created a lack of clarity around interest rates and compounded the issue of low financial literacy among men
This case study published by Making Cents International was featured as part of their Youth Inclusive Financial Service Case Study Series and details how Women’s World Banking has helped one of its network members, XacBank (Mongolia) design and roll-out savings products and financial education programs for girls ages 14 to 17.