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A woman-centered approach finds an untapped market of entrepreneurs in Egypt

August 27, 2018

Women, especially the low-income segment, are often overlooked by traditional financial service providers in Egypt.  Women’s World Banking and Lead Foundation developed an innovative individual lending methodology that successfully reached women entrepreneurs.

Custom Product Bundles Can Deepen Financial Inclusion for Vietnam’s Economically Active Women

August 20, 2018

Vietnam has millions of economically active women who interact with the formal financial sector at a superficial level. Women’s World Banking worked with Maritime Bank to develop a strategy to deepen its outreach the women’s market.

Accelerating economic opportunity in Mexico by applying a gender lens

August 13, 2018

While Mexico has made great strides in driving financial inclusion for low-income women but many more barriers, albeit surmountable, need to be addressed before the country can realize the economic benefit of financial inclusion.

Empowering Women in the Developing World: Barriers and Opportunities

August 6, 2018

One year on, a look back at our CEO’s House Foreign Affairs Committee testimony on the importance of promoting women’s financial inclusion globally to unlock economic growth.

Nigeria’s missed financial inclusion targets: Is there a light at the end of the tunnel?

July 30, 2018

The Central Bank of Nigeria announced that the country would not be meeting its 2020 financial inclusion targets. Nevertheless, developments in biometric ID, regulatory sandbox, industry partnerships and agent network growth are on the horizon to put the country back on track.

An Open Letter to Scammers

July 16, 2018

A public service announcement concerning investments, fundraising and representation of our gender lens impact investment fund, Capital Partners.

Closing women’s “emotional distance” from financial services with behavioral design

June 25, 2018

Behavioral design is an important new tool in helping the financial services industry see women (and low-income women in particular) as a viable market segment.

How We Built a Microinsurance Product that’s Meaningful for Women and Sustainable for the Institution

June 18, 2018

Can microinsurance be meaningful for clients and sustainable for the provider? Our woman-centered, client-centric approach in Egypt shows it can.

This is how you grow a microenterprise into a small business

June 4, 2018

With only a high school diploma and the work experience of harvesting in rice paddies, this woman microentrepreneur started growing her small idea into a diversified business.

It’s as Easy as A-B-C! How A/B Testing Helped Onboard More Women Customers through Mobile Account Referrals

May 28, 2018

Using our women-centered design approach, we worked with ideas42 to figure out how to get more women to sign up for JazzCash mobile accounts through referrals.


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